'Making the Sound Bite Count'

March 11 2010

In addition to the core skills based learning participants have the opportunity to see a live television news broadcast from a BBC producer's point of view, including being present in the studio gallery during the transmission of the lunchtime news, and seeing live how interviews are set up and conducted. They were also invited to take the 'hot seat' in the Newsline 6.30 studioad have lunch in the staff restaurant, where household names regularly drop in for coffee or a meal.

This 1-day workshop is highly interactive and involves realtime practice interviews, playback and one-to-one advice and coaching on a programme that is designed for only six participants to ensure each participant is fully and personally prepared in a thorough-going way.

The workshop was led by two very seasoned presenters, Mike Philpott and Iain Webster, both of whom have extensive knowledge and experience in the newspaper, radio and television industries-locally, nationally and internationally. Mike and Iain provide coaching in interview techniques and aim to make those participating in the programme feel more at ease in front of the camera or microphone.

Everything is kept strictly confidential., those attending are asked to think of some work-based issue on which to rehearse an interview. with presenters aiming to ensure attendees develop a feel for the industry, its mores and what makes a story newsworthy.

The programme covers issues such as:

  • Press releases, what they say, how they are written and what makes a story newsworthy;
  • How news bulletins are prepared and how a live broadcast is put together;
  • The criteria editors use when selecting stories and what to do when approached for an interview;
  • The different contexts within which interviews take place including remote interviews; and
  • Panel discussions and phone-ins with up to nine lines.

Click here for a copy of the programme.

The fee is £345 plus VAT.